Dear John, You’ve Just Knocked “Avatar” Out of the Top Position
>> 9 Feb 2010
Commanded U.S. box office chart for the consecutive seven weeks, “Avatar” now has knocked out of the top position by the new release romantic drama “Dear John”, which ironically was a poorly reviewed one that actually has no reason being the historic finisher of James Cameron's reign. The chick flick based on a Nicholas Sparks novel (The Notebook, A Walk to Remember) managed to scored a much stronger than expected $30.4 million weekend opening in North America, outdoing the eighth weekend of "Avatar" which came in second with $22.8 million. The two films however livening up typically slow times at theaters over Super Bowl weekend. "It is very cool to know that it was our movie that audiences just totally embraced and made No. 1 for the weekend," said Rory Bruer, head of distribution at Sony. As for runaway blockbuster "Avatar," he quipped, "I think they're going to be fine in the long run."
Meanwhile, the total $629,3 million made by "Avatar" as of this weekend, had noticeably surpassed Cameron’s own "Titanic," which had held the domestic revenue record at $600.8 million. And with a record $2.2 billion worldwide, "Avatar" also has soared past the $1.8 billion "Titanic" took in globally. Despite bumped down by “Dear John”, it had been No. 1 domestically longer than any movie since 1997's "Titanic," which held on at first place for 15 weekends. The studio was unconcerned that "Avatar" finally fell out of the top spot. "Avatar" still is going strong after eight weeks, with the added luster of a monthlong buildup to the Academy Awards on March 7. Following the example of Oscar champ "Titanic," "Avatar" tied for the lead at the Academy Awards with nine nominations and is a front-runner to win best picture.
The weekend's other wide opener was John Travolta's "From Paris with Love," which had a disappointing launch in no. 3 with $8.1 million, falling short of modest industry expectations. It was the John Travolta's worst start in almost a decade, his previous worst opening was the $4.5 million start for "Lucky Numbers" in October 2000. Travolta was in theaters last November with "Old Dogs," which opened at ticket sales of $17 million. The action thriller from “Taken” director Pierre Morel even had a disappointing debut that just didn’t match the last year’s Liam Neeson starrer.
Below is the full list of the top ten Weekend Box Office for 2/5/10-2/7/10:
Rank – Film Title – Weekend Gross – Running Total
1 – Dear John – $30,468,614 – $30,468,614
2 – Avatar – $22,850,881 – $629,344,204
3 – From Paris With Love – $8,158,860 – $8,158,860
4 – Edge of Darkness – $6,855,371 – $28,947,851
5 – The Tooth Fairy – $6,629,595 – $34,462,568
6 – When in Rome – $5,549,129 – $20,944,734
7 – The Book of Eli – $4,717,335 – $82,045,140
8 – Crazy Heart – $3,567,671 – $11,105,401
9 – Legion – $3,453,651 – $34,731,934
10 – Sherlock Holmes – $2,535,174 – $201,484,470
Meanwhile, the total $629,3 million made by "Avatar" as of this weekend, had noticeably surpassed Cameron’s own "Titanic," which had held the domestic revenue record at $600.8 million. And with a record $2.2 billion worldwide, "Avatar" also has soared past the $1.8 billion "Titanic" took in globally. Despite bumped down by “Dear John”, it had been No. 1 domestically longer than any movie since 1997's "Titanic," which held on at first place for 15 weekends. The studio was unconcerned that "Avatar" finally fell out of the top spot. "Avatar" still is going strong after eight weeks, with the added luster of a monthlong buildup to the Academy Awards on March 7. Following the example of Oscar champ "Titanic," "Avatar" tied for the lead at the Academy Awards with nine nominations and is a front-runner to win best picture.
The weekend's other wide opener was John Travolta's "From Paris with Love," which had a disappointing launch in no. 3 with $8.1 million, falling short of modest industry expectations. It was the John Travolta's worst start in almost a decade, his previous worst opening was the $4.5 million start for "Lucky Numbers" in October 2000. Travolta was in theaters last November with "Old Dogs," which opened at ticket sales of $17 million. The action thriller from “Taken” director Pierre Morel even had a disappointing debut that just didn’t match the last year’s Liam Neeson starrer.
Below is the full list of the top ten Weekend Box Office for 2/5/10-2/7/10:
Rank – Film Title – Weekend Gross – Running Total
1 – Dear John – $30,468,614 – $30,468,614
2 – Avatar – $22,850,881 – $629,344,204
3 – From Paris With Love – $8,158,860 – $8,158,860
4 – Edge of Darkness – $6,855,371 – $28,947,851
5 – The Tooth Fairy – $6,629,595 – $34,462,568
6 – When in Rome – $5,549,129 – $20,944,734
7 – The Book of Eli – $4,717,335 – $82,045,140
8 – Crazy Heart – $3,567,671 – $11,105,401
9 – Legion – $3,453,651 – $34,731,934
10 – Sherlock Holmes – $2,535,174 – $201,484,470

















